A young man smiling and wearing sunglasses outdoors, holding an American flag. He is dressed in a shirt and shorts with a patriotic print featuring cans of soda labeled 'Party Pals'. The background shows a grassy hill, trees, and a clear blue sky.

Party Pants: Become a legend from the waist down.

Party Pants is a Southern California–based apparel brand that designs casual wear with a playful, offbeat edge—best known for their ultra-comfy shorts featuring original prints, stretch waistbands, and built-in bottle openers. Born from a surf-and-sun lifestyle, the brand doesn’t take itself too seriously, blending relaxed fits with tongue-in-cheek details that keep things light, fun, and ready for whatever the day (or night) brings.

  • Party Pants is for the guy who brings the weekend with him. Built around laid-back fits, custom prints, and just the right amount of irreverence, the brand turns everyday basics into a good time—no RSVP required.

  • Brand strategy, product design, textile design, eCommerce development, content creation, marketing (paid and organic), lifecycle flows (email & SMS), influencer and retail strategy, tradeshow and sales assets.

  • Shift Party Pants from a novelty shorts brand into a full lifestyle brand with a clear voice, repeatable product structure, and long-term growth strategy—without losing the humor and casual attitude that made it recognizable.

  • Developed a cohesive brand system that connected product design, messaging, and content across all channels. Created custom prints, refined fits, and expanded the product line while establishing consistent digital and physical brand experiences—from email flows and Instagram strategy to retail merchandising and trade show activations.

  • Party Pants evolved into a recognizable lifestyle brand with an ownable identity and steady retail growth. The brand gained traction with new audiences, increased retention through tailored lifecycle campaigns, and improved wholesale relationships with clearer seasonal storytelling and a more structured product offering.

A short-sleeved button-up shirt with a repeating pattern of canned food labels that say 'Party Pants' and 'Animal Party' in red, blue, black, and white colors.
A navy blue varsity jacket with cream-colored sleeves, orange and navy striped ribbed collar, cuffs, and waistband. It has a large patch with the letter 'P' and the word 'Party' on the front.
A woman standing on a golf course with pink flamingo lawn ornaments in the foreground, wearing a purple shirt and a white skirt, holding a golf club, and adjusting her visor under a blue sky with trees in the background.
Person holding an American flag, wearing a pajama set and a T-shirt with 'party pants' logo, outdoors on grass.
Two men on a golf driving range, smiling and fist bumping, with golf clubs and balls around them, under a clear blue sky.
Close-up of two people standing outdoors, one wearing a varsity jacket with a 'P' patch and holding a golf club, the other wearing a striped polo shirt with a golf logo.
Red trucker hat with white embroidered text reading "MAKE AMERICA PARTY AGAIN" on the front
Two bottles of Hunter's Prime Steaks beer in a black metal basket with golf balls, on a putting green.
Close-up of a person wearing a navy blue polo shirt with an embroidered design of a green dinosaur and a small boy riding it, with the text "Party Pants" underneath, outdoors on a sunny day.
A short-sleeved button-up shirt with a patchwork design of pink, blue, and green vertical stripes, featuring an embroidered small blue face on the chest.
A person in a fox costume with sunglasses, sitting on a deck chair outdoors, holding a drink, surrounded by pink flamingo lawn ornaments.
Three colorful beach paddles with patterned designs and two small perforated balls, set against a pink background.
A woman wearing a tropical patterned shirt and visor holds a tennis racket, standing outdoors near a tennis court under a clear blue sky.
Person lying on a blue tennis court wearing colorful shorts and a blue shirt, surrounded by yellow tennis balls, with a tennis racket nearby.
A woman sitting on stadium bleachers, wearing a pink shirt, white skirt, and white visor, reading a magazine with a cover featuring a bear with sunglasses and a suit.
Colorful men's swim trunks with green tropical leaves, pink flowers, and blue and white vertical stripes, featuring a blue waistband with a white drawstring and pink lining.
Person wearing a blue t-shirt and colorful shorts holding a green ball and a patterned paddle in front of a wooden wall.
Short-sleeve button-up Hawaiian shirt with a pattern of green banana leaves and pink flowers on blue and white vertical stripes.
Pair of men's swim trunks with a tropical leaf and beverage can pattern in red, white, and blue colors.
A person in a white polo shirt with a dinosaur logo and pink skirt holding a tray with two glasses of dark beverage on a tennis court.
A person with short hair wearing a white Moby SAYS t-shirt and colorful shorts is playing beer pong outdoors, aiming at a ping pong ball. Another person in a floral shirt stands in the background near a ping pong table, with string lights hanging above a dark wooden fence.
People playing beer pong outdoors at night, dressed in summer clothing, with string lights overhead and a dark wooden fence in the background.
Colorful trucker-style cap with a patch that reads 'party pants' and mentions California and party animals.
Three friends play beer pong outside at a backyard party, with pink ping pong balls in mid-air and string lights above. They are smiling and dressed in summer clothing.
Colorful men's swim trunks with red, white, and blue stripes, featuring a drawstring waist and a small logo of a cat face with glasses on the side.
A humorous graphic combining the logo of Wienerschnitzel with the phrase 'party pants' in large red text, separated by a thin red line.

Get hungry for the wildest drop of the summer. The Party Pants x Wienerschnitzel collection brings bold graphics, snack-fueled designs, and unapologetic party energy to your wardrobe. From corny tees to glizzy-covered shorts, every piece is made to stand out and stir up some trouble. Whether you're poolside, on the green, or deep in the drive-thru, this collection serves looks with a side of crispy chaos. 

Limited run. Maximum flavor.

Red fabric item with a white label that reads 'Wienerschnitzel x 3 party pants, The official collaboration' and includes graphics of waves, a hammer, and a skull with crossbones.
White swim trunks with a colorful pattern of hot dog characters playing golf on small islands, with palm trees, golf flags, and seagulls, and the words "Gluzzy on the Green" and "Wienerschnitzel" logos.
Black short-sleeve button-up shirt with a colorful hot dog and hot dog bun pattern, accented with waves and the phrase 'Sun Your Buns' repeated throughout.
Split red and white swim trunks with graphic designs and text on both sides, including phrases, logos, and a cartoon figure.
Green short-sleeve shirt with embroidered design of animated hot dogs playing golf, with the text "Glizzys on the Green" and a small red logo that says "party pants."
Patterned fabric with cartoon hot dogs on pool floats and the text "Sun Your Bunz" with a round logo reading "Wienerschnitzel x party pants".
A white short-sleeve button-up shirt with red accents and a pattern of red popsicles, speech bubbles with the text 'SINGLE & CORKY', and the letters 'W' in a heart shape.
Bright green fabric with colorful embroidered cartoon hot dogs playing golf, with one hot dog holding a golf club near a flag marked with a skull, and the text "Wizards on the Green" embroidered above.
A black T-shirt with yellow lettering that says "Sun Your Buns" and a cartoon hot dog with a smiling face lying on a pool float.